Acsys Interactive Captures MITX Award for Leading Healthcare Site
12.01.08 The Halifax Health website, designed and implemented by Acsys Healthcare, a specialty practice of Acsys Interactive, has been selected as a winner in the category of Health and Fitness for the 2008 MITX Awards.
The annual MITX Awards is the largest awards competition in the country that recognizes achievements in the development and implementation of interactive technologies. Winners were announced in 33 categories at a sold out ceremony attended by more than 1,000 industry professionals on November 19 in Boston.
"This year's award winners represent some of the world's most innovative marketing and creative experts," said Kiki Mills, executive director of MITX. "These companies and individuals help big-name brands connect with their audiences through innovative and non-traditional use of technology."
Entries were judged by over 100 industry professionals representing various disciplines including creative directors, designers, technologists, online media representatives, investors and business professionals. In its effort for Halifax Health, Acsys Interactive beat out some stiff competition just to become a Finalist in the Health and Fitness category, and it achieved the impressive win for Halifax Health over industry stalwarts like Aetna and Adidas.
As part of a major effort to transform itself into one of Florida's largest, leading medical centers, Halifax Health wanted to reinvent its brand with a new web presence - one that was reflective of an innovative, reinvigorated health system. Partnering with Acsys Interactive for the strategy, design and launch efforts, the new website incorporated live streaming webcasts, and offered the dynamic functionality of a next-generation Physician Finder (using AJAX technology), interactive personas, advanced site search, and seamless third-party video content integration.
"With a partner in the interactive vanguard, Halifax Health was able to harness cutting-edge strategy, creativity and technology for the reinvention of their brand online," relates Stan Valencis, President. "Acsys Interactive strives to provide world-class products and services to our clients, and we couldn't be prouder to have had a hand in developing the extraordinary consumer experiences Halifax Health website visitors now enjoy. "
About Acsys Interactive
Acsys Interactive (acsysinteractive.com) is an award-winning, full-service interactive agency providing strategy, branding, design, eMarketing, software development, and hosting services with an emphasis on client results. Acsys Interactive takes a technology agnostic approach with expertise in Web 2.0, rich media, intranet, extranet, ecommerce, portal and mobile delivery. Its 10+ years of experience span across the consumer, financial services, insurance, healthcare, manufacturing, education, and non-profit industries. Clients include ESPN, Amica, Timex, ING, Blue Cross Blue Shield of Rhode Island, Sikorsky, and New York University. Acsys Interactive is headquartered in Farmington, CT, with an office in New York City.
About MITX
Established in 1996, the Massachusetts Innovation & Technology Exchange (MITX) is the region's premier professional organization for the internet business and marketing industry. Reaching more than 7,000 professionals in New England, MITX is the community for thought leadership, building business relationships and professional training and development. Members of the MITX community take advantage of events, sponsorships, speaking opportunities and networking to make business connections and exchange ideas. With more than 70 events annually, MITX provides its members with the opportunity to promote their companies to targeted audiences and provides a valuable forum for networking to source potential business leads, partnerships, ideas, funding and other likeminded peers in the industry. MITX is headquartered in Cambridge, MA.