WinZip Contracts with Acsys to Design Demo for Introduction of its Newest Software
11.23.05 Acsys, Inc., a full-service consulting firm that helps organizations achieve their business goals using interactive technologies, today announced the company has created a new online marketing tool for WinZip® Computing, a compression utility company that makes the universally-recognized WinZip software that allows users to store, send, and expand files in a Zip file.
WinZip has hundreds of thousands of visitors to the site per week, and asked Acsys to create a strong consumer call-to-action to increase sales. Acsys created the Macromedia Flash animation for the WinZip Web site to introduce the newest versions of WinZip, 10.0 Standard and Pro.
"We are extremely excited to partner with a technologically savvy company like WinZip Computing," said Stan Valencis, President and Chief Technology Officer at Acsys, Inc. Our team rose to WinZip's marketing challenge by creating a dynamic and compelling marketing tool for their Web site."
Kieran McCabe, Senior Art Director at Acsys, said, "WinZip is a tool that is used millions of times every day, so it's imperative to get the word out about Version 10.0. We handled this project in just 2 weeks." The new flash animation is located at www.winzip.com.
WinZip versions 10.0 Standard and Pro reduce the size of compressed files and improve navigation and management of Zip archives with new Explorer-style views. WinZip 10.0 Pro allows users to write Zip files directly to CD or DVD -no burning utility required, and offers automated scheduling for compression, file uploading, and other Zip tasks.
About WinZip®
WinZip is the original and most popular of all Windows Zip file utilities. Combining power and flexibility with ease of use, WinZip appeals to the entire spectrum of data-compression users. First-time users are comfortable with the intuitive WinZip Wizard, while power users appreciate WinZip's seamless Windows Explorer interface and choose the award-winning WinZip Classic interface for their most sophisticated compression needs. In addition to basic zipping and unzipping, features include tight integration with Windows Explorer, support for most Internet file formats, advanced AES encryption, and much more. For more information, visit www.winzip.com.